Campus Activities Board and Pathway Programs are hosting a free seminar for students to learn about the importance of their personal brand and how to cultivate it in the world of social media at 8 p.m. on Monday, Nov. 29, in the RAC.
The sessions will be led by Firestarter Founder and CEO Frances Reimers.
Frances Reimers, the founder and CEO of Firestarter, a personal brand consultancy located in Alexandria,VA., has helped some of the country's leading athletes, coaches, and sports executives develop, manage,enhance, and protect one of their most critical professional assets: their personal brands.
Her agency's client roster, past and present, includes such notable names as the Denver Nuggets, LasVegas Raiders, Buffalo Bills offensive linemen Jon Feliciano, Aaron Donald's AD99 Solutions Foundation,and many collegiate athletic programs, as well as current and retired professional athletes, coaches, andprofessional service providers.
Also active in civic and philanthropic organizations, Frances currently serves on the Advisory Boards for theColumbia Lighthouse for the Blind, the National Foundation to End Senior Hunger, and Soldiers toSidelines. Dedicated to educating the public, in 2020 Frances launched the 'Firestarter Personal Branding'program, an eight-week tutorial to help students at Laramie County Community College in Cheyenne, WYlearn about brand-building.
An avid speaker and evangelist of the importance of personal branding and social media, Frances hasbeen featured in O Magazine, Forbes, Huffington Post, Athletic Business, Front Office Sports, BuzzFeed,Washington Post, and You Can Magazine. She's been a frequent guest on radio and TV shows, andpodcasts. In 2014, she was a featured guest on CNN's Live with Piers Morgan. Frances is a 2016 recipientof the Alexandria, VA Chamber of Commerce's 40 Under 40 award.